Chinese Engine Search Ultimate Guide | 2023

Chinese Engine Search Ultimate Guide | 2023

The largest chinese engine search is baidu, covering 95% of Chinese netizens. It is the world’s largest Chinese website. Baidu covers 138 countries and regions, and responds to over 5 billion search requests every day.

China’s largest chinese engine search

The largest chinese engine search is baidu, covering 95% of Chinese netizens. It is the world’s largest Chinese website. Baidu covers 138 countries and regions, and responds to over 5 billion search requests every day. It is the mainstream search engine in China and has the highest market share. . Baidu’s vision is to become the world’s top high-tech company that understands users best and can help people grow. Baidu has consistently captured the largest share of China’s search engine market. Baidu was an early mover, using Google’s approach to “copy” many leads. You can even see this in the layout of the SERPs.

Although the algorithms and results are somewhat different. Aside from being an early promoter, one of the main reasons for Baidu’s dominance in the market is that they can parse and interpret Chinese text more efficiently than other chinese engine search, resulting in higher quality results. chinese engine search give higher priority to Chinese websites, and the number of non-Chinese websites that are indexed is much lower.

Baidu has tens of thousands of R&D engineers, which are the best technical teams in China and even in the world. This team has the most advanced search engine technology in the world, making Baidu a Chinese high-tech enterprise that has mastered the world’s cutting-edge science and core technologies, and also making China the only 4 companies in the world with the One of the countries with the core technology of chinese engine search.

Like Google, Baidu is not limited to search, but offers countless services such as maps, image and video search, news, Baidu Baike with over tens of millions of articles, and even a web browser. While Baidu has recently made significant strides in transparency, combating link spam, and content quality, many SEOs feel that it is far less sophisticated when it comes to checking black hat techniques.

Is Baidu’s algorithm safe?

Baidu’s power is not only because we can’t do without Baidu search in our daily life, but because of its high-quality search engine algorithm. In other words, if the things you don’t want from Baidu’s search, then it is mixed with this. Are you willing to watch the promotion link? So not only for user experience, but also for more information-based network security, Baidu has recently launched a lot of algorithms. In recent years, Baidu’s algorithm has been updated several times. The algorithm updates of the past generations are as follows.

Baidu’s algorithm update has also increased the difficulty of Baidu SEO. A professional SEO company is needed to help companies rank web pages. Domatters can provide such a service

Skynet algorithm – crack down on the behavior of stealing netizens’ QQ numbers and mobile phone numbers.

Ice Bucket Algorithm – A series of adjustments to combat low-quality sites and pages.

Lightning Algorithm – It hits the load time above the fold.

Thunder Algorithm – Combat the cheating behavior that improves website search ranking by swiping clicks.

Luluo Algorithm—Crack down on hyperchain cheating behaviors such as hyperchain intermediaries, selling links, and buying links.

Pomegranate algorithm – an upgraded version of the further attack against low-quality websites, corresponding to the Luluo algorithm.

Qingfeng Algorithm – Combat website cheating through page title.

Blue Sky Algorithm—Crack down on news source sites selling soft articles and directories, which seriously violate news source rules and affect users’ search experience behavior.

Hurricane Algorithm—Crack down on websites that use bad collection as the main source of content, and Baidu Search will completely remove bad collection links from the index library

In fact, in addition to the user experience, Baidu’s algorithm update also protects a piece of information of netizens. At the same time, it is also for the better development of the society and to help netizens to find their own information, so the algorithm will be continuously updated. The purpose It’s all about creating user experience.

What other search engines are there in China

Chinese Engine Search

Shenma

Shenma Search is just a mobile chinese engine search, which belongs to the second search engine on the mobile terminal, with a market share of 15.49%. There is no PC terminal and the search portal is usually located in the UC browser, so the number of users of the chinese engine search is often determined by the number of browser installations.

Sogou

sougou.jpg

Sogou and Soso have merged, but they are also strong in desktop applications, such as the Sogou browser and the very popular Sogou Chinese input method. Sogou’s algorithm places great emphasis on site authority and original content, which is determined by its own “SogouRank” index.

360 search

360search.jpg

From 0% market share in July 2012, to Baidu’s closest competitor, reaching 13.42% (PC) in one year. The abbreviation of 360, which is rapidly emerging in Chinese search, means that 360 mainly runs anti-virus software, and then creates a web browser. The default search engine is Google.cn. After that, they decided to replace the Google search function in the app with their own newly created search engine to take advantage of their huge customer base. Qihoo 360 has caused quite a stir due to its rapid rise, disrupting almost all of its competitors and leading to many lawsuits.


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